Friday 18 October 2013

Request for Proposals IFRS Foundation – Subscription website redesign

Request for Proposals IFRS Foundation – Subscription website redesign

Purpose of Document

The IFRS Foundation is looking for a partner to work with on the redesign of its subscription website.

This document lays out the key information for applicants to be able to make a proposal to the Foundation on potential approaches and solutions.

The Foundation would like to have all declarations of interest communicated ASAP and no later than 1 November.

The Foundation would like to conclude the selection process by 8 November. With this in mind successful candidates will be invited to present their proposals and costings to the Foundation in the week commencing 4 November.

Implementation will commence, pending supplier availability, soon after, with a target completion date for the design element of December 2013.

Introduction

The Foundation intends to embark on a project to improve the commercial performance of eIFRS (http://eifrs.ifrs.org/eifrs)—the Foundation’s web-based subscription product, which provides access to its Standards, publications and supporting materials—and to provide a level of user experience expected of a modern, professional information service.

Recently the Foundation undertook a feasibility study to investigate customer demand for redevelopment of eIFRS. This was supported by qualitative and quantitative customer research. A number of clear and consistent messages emerged from the research, for example:

(a) whilst recognising that eIFRS has a wealth of good content, users find the service opaque and difficult to use. They would like to see more intuitive and seamless navigation;

(b) the user experience is not intuitive, as a result of which users report they ‘find’ content or ‘stumble on’ content rather than effectively navigating to it. Content organisation needs to better support typical user workflows; and

(c) users also reported that the search function was confusing and misleading.

In summary, organising the content effectively and providing the user with easy and intuitive navigation to the content will be key to the success of the project.

These are some of the issues that must be addressed to ensure that our products also deliver on our mission of acting in the public interest.

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